Emmanuel College’s Centennial website won gold as part of the Council for Advancement and Support of Education’s (CASE) 2019 Circle of Excellence Awards, announced on June 12th. Created in partnership with the digital experience agency, Primacy, the commemorative microsite launched on January 9, 2019 to commemorate Emmanuel’s 100th anniversary, and was chosen as the top entry in the competitive “Digital Communications, Websites” category.
The highly regarded international awards program honors outstanding work in advancement services, alumni relations, communications, fundraising, and marketing at colleges, universities, independent schools, and affiliated nonprofits. In 2019, CASE received nearly 2,900 entries for consideration from more than 600 institutions across 20 countries, and fewer than 5% of those entries were awarded Gold.
The feedback from the judges at CASE made note of the Centennial website’s “user engagement opportunities, integration of current students into storytelling, and the discipline in information architecture that results in a clean and focused user experience.” They also commented on the, “…well executed UX and copywriting [which] allowed a sense of whimsy to shine through.”
Molly DiLorenzo, Vice President of College Relations and Director of the Centennial said, “We really wanted to produce the best Centennial website the higher education community has ever seen. It was more to us than marking the College’s Centennial year – it was an opportunity to give the Emmanuel College community a way to dynamically connect with our rich history. We’re thrilled with how the website turned out – it showcases a century of mission, community, academic excellence and a vibrant campus in the heart of Boston. This award is a great honor and the project was a joy to produce with our partners at Primacy.”
Jeff Johnson, Senior Vice President of Strategy and Managing Director of Primacy’s Boston office added, “Over the years we’ve enjoyed a great partnership with the team at Emmanuel College, so to be involved in such an important project was a testament to our great working relationship. I know I speak for the extended team at Primacy in saying we’re thrilled with this award, flattered by the kind words from the judges at CASE, and looking forward to more projects with Emmanuel College in the future.”
To see the Emmanuel College’s Centennial website visit: http://www.Emmanuel.edu/100
To learn more about the Council for Advance and Support of Education, visit: http://www.case.org
About Emmanuel College
Emmanuel College is a co-educational, residential institution with a 17-acre campus in the heart of Boston’s educational, scientific, cultural and medical communities. Enrolling 2,300 undergraduate and graduate students, the College provides boundless opportunities for students to expand their worldview through rigorous coursework, significant internship and career opportunities throughout the Boston area and beyond, collaborations with distinguished and dedicated faculty, and participation in a dynamic campus community. Emmanuel’s more than 60 programs in the sciences, liberal arts, business, nursing, and education foster spirited discourse and substantive learning experiences that honor the College’s Catholic educational mission to educate the whole person and provide an ethical and relevant 21st-century education.
About Primacy
Primacy is digital experience agency that delivers engaging experiences that have meaningful impact and measurable results. Primacy offers a full breadth of services including user experience, marketing, technology, branding, media planning and buying, strategy, accessibility, and cybersecurity.
Primacy works with a diverse range of clients in verticals including consumer, financial services, healthcare, manufacturing, and higher education. Clients include Aetna, Amica, Boston College, Cannondale, Cornell University, Dana-Farber Cancer Institute, Dolby, The Hartford, HMR Program, MIT, Mutual of Omaha, Otis Elevator Company, SCAN Health Plan, Sikorsky, Tufts Medical Center, UChicago Medicine and more.